{"product_id":"kala-cotton-tunic-pista","title":"Kala Cotton Tunic — Pista","description":"\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSmarten up casual jeans with this designer tunic made from breathable, handwoven and \"old-world\" organic kala cotton with detailed design elements. \u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eAvailable in two sizes: M-L, and L-XL - tends to run small\u003c\/li\u003e\n\t\u003cli\u003eMid-weight, soft yet slubby handfeel\u003c\/li\u003e\n\t\u003cli\u003ePintuck, hand embroidery and other unique design details \u003c\/li\u003e\n\t\u003cli\u003eDesigned by well known Indian designer Paromita Banerjee\u003c\/li\u003e\n\t\u003cli\u003eOrganic cotton handwoven (and partially handspun) in Kuchch, Gujarat\u003c\/li\u003e\n\t\u003cli\u003eNaturally dyed using myrobalan - color of pistachio. \u003c\/li\u003e\n\t\u003cli\u003eKala cotton is a resilient crop. It is entirely rain-fed and grows without pesticides or irrigation despite Kuchchh's arid and desert climate. \u003c\/li\u003e\n\t\u003cli\u003eBecause it is easy to grow, its revival is supporting farmers in Kuchchh. \u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAny variations or irregularities are part of the design and inherent to the hand-production process.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003eStory\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe story of kala cotton is that of revival of an old-world cotton.  It has its roots in cotton found in the region as far back as 3000 B.C during the Indus Valley civilization.  Its revival began after an earthquake devastated Kuchchh in 2001.  The fabric for this tunic was woven by weavers of Khamir, an organization created to support Kuchchh weavers and craftspeople after the earthquake. \u003c\/p\u003e\n\n\u003cp\u003eIn recent years, kala cotton has gained world renown as both global and Indian designers have embraced this gorgeous fiber. Because it requires no irrigation or pesticides it is advantageous to the farmers that grow it. \u003c\/p\u003e\n\n\u003cp\u003eIn addition to its enchanting and playful desert landscape, ancient history and diverse culture, Kuchchh is a region steeped in a rich textile heritage, where artisans have honed their skills over generations, and where warm and lovely people welcome you into their homes. \u003c\/p\u003e\n\n\u003cp\u003eIt's where I started my textile journey! \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eMaterial and Care\u003cbr\u003e\u003cbr\u003e\u003cp\u003eMaterial:  handwoven in organic kala cotton, a resilient and entirely rain-fed crop indiginenous to Kuchchh, India. \u003c\/p\u003e\n\n\u003cp\u003eCare: Please wash gently and separately in cold water, using a mild detergent. Do not soak, rub or wring. Drip dry in shade.\u003c\/p\u003e\n","brand":"Premaasi","offers":[{"title":"Default Title","offer_id":47806824513693,"sku":null,"price":125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0757\/4860\/6109\/files\/844a8f_d064c348b8744180b279224a7db8e1fc_mv2.jpg?v=1775503996","url":"https:\/\/premaasi.com\/products\/kala-cotton-tunic-pista","provider":"Premaasi Textiles","version":"1.0","type":"link"}